BreakOUT News

Rugby Is For Lovers

July 24, 2007

Page 1 | Page 2

20070725_paris_260x220.jpg

When they say that the Europeans are more progressive, free thinking than us boy do they really mean it.

Unless you can somehow imagine a large billboard designed for tourism in one of our major cities with two men, amid a rugby scrum, in a complete and unambiguous lip lock?

Billboards in London are featuring this blissful French tourism ad designed to attract more Brits to the city of love.

GayNZ.com says that the official French tourism site, C’est So Paris, notes the ads “offbeat wit” using the upcoming Rugby World Cup “to show the world that Paris is also the capital of humour.”

Humor? Well then, there’s something funny in our pants. The world media (of which we count ourselves among) has paid full attention to this bit of brilliant advertising. Francois Navarro, the Paris Regional Tourism Board spokesman, concurs:

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